

Primary Feature Enhancements
Hub app promotional video:
Goals:
• Give users more control over their cruising experience.
• Focus on personalization to drive repeat engagement.
• Surprise and delight through unexpected behaviors
• Make things fun! ( Carnival is known as the “fun ships”)

Homepage
Celebration Cards
Chat
Weather


Hub App Resign
CARNIVAL CRUISE LINES
Where: SapientRazorfish, Miami
Role: Experience Design Lead


Planner